Sales strategy,

Definition of Sales strategy:

1. Planned approach to account-management policy formation, prospect identification and qualification, sales presentation, and order generation aimed at achieving a firms sales quotas or targets.

How to use Sales strategy in a sentence?

1. We are utilizing both radio and television to augment direct mail as part of our overall sales strategy in the upcoming quarter.
2. The newest high-protein supplement company, Fuel-4-U, was planning out an innovative sales strategy targeting the elderly population as a new consumer base who may be in need of extra protein than they consume from diet alone.
3. ABC Company has developed a very effective sales strategy guaranteeing that they will meet or exceed their goals by 2016.