Objectives

The objectives are the objectives of the advertising campaign in social networks. Each social network has its own set of goals that ads can target. For example, Facebook's advertising goals fall into three broad categories: awareness, willingness to buy, and conversion. The target you choose determines the ad formats and payment structures available for your campaign.

In social advertising, goals are the results you want to achieve with your ad campaign. These goals are used to define KPIs for tracking and optimizing ad spend. In Facebook Ads Manager, you can choose from a variety of marketing goals, including traffic, engagement, conversions, brand awareness, and more.

The company has defined and measurable goals for a of time.

Meanings of Objectives

A material object that physically exists.
Desired goal.
(Grammar) Objective case.
(Grammar) noun or pronoun in the target case.
The lens or lenses of a camera, microscope, or other optical device closest to the object under study.